Guides
Playbooks for
getting named.
Practical guides for ecommerce teams. Each one ends with what to do this week.
- AI Search
- Shopify
- BigCommerce
Get named. A starter guide to AI search for ecommerce brands
A step-by-step starter guide for ecommerce brands on how AI search works, where it stands today, and how to get your products named in ChatGPT, Claude, Gemini and Perplexity answers.
Jenn Starr13 min read
- AI Search
Get named in 30 days: an AI search checklist for ecommerce brands
A week-by-week, 30-day checklist for ecommerce brands to find out what AI says about them, fix what blocks them, write the answers they're losing, and measure the results.
Jenn Starr5 min read
- Holiday
- AI Search
BFCM 2026: Get on the Shortlist Before Shoppers Ask
A week-by-week guide for ecommerce brands to get named in AI answers for holiday gift, deal and shipping questions before Black Friday and Cyber Monday 2026.
Jenn Starr11 min read
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AI names a short list.
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See which shopper questions name your store, and which name someone else.